Your headline, and the following sub-headline, will make or break your web sales copy, but let’s take a closer look at the sub-headline’s purpose. It can differ, depending upon the writing approach you choose; the sub-headline might be a supporting statement, a claim, or a question. Below are some examples for you to analyze and [...]
Posted in Blog | Tagged 2, about, designing, facts, internet, letters, part, sales, unique
A unique sales letter has many benefits, but unique keyword content and increasing targeted traffic, to your website, are just two of them. Once traffic arrives, a great sales letter should do its job, but where do you start? Below is a system for building web copy that sells like a clone of your best [...]
Posted in Blog | Tagged 1, about, designing, facts, internet, letters, part, sales, unique
Take control of children by shutting the Xbox, Play Station, television, and music off. If you want to send them to their room, take all the toys away. “Stick to your guns,” and don’t back down if you are right. Your children will be better for it, and they will grow up as balanced adults [...]
Posted in Blog | Tagged 2, a, and, for, holiday, national, parenting, part, tolerance
Martin Luther King, Jr. Day is explained in classrooms, to our children and grandchildren, in simplistic terms. Just this past week, I was surprised to listen to local children’s views on the subject. They explained discrimination with such acceptance that I just listened in amazement.
As children growing up, when Reverend Martin Luther King, Jr., was [...]
Posted in Blog | Tagged 1, a, and, for, holiday, national, parenting, part, tolerance
OK, arachnids are not people, and search engine spiders are not really people, either. But what I’m driving at is that search engine spiders “think” like people. How do I know this? Because human beings wrote them. Any software that does analysis of any kind does so with the intelligence and analytical rules programmed into [...]
Posted in Blog | Tagged 2, are, beginners, for, part, people, seo, spiders, too
Doorway and Feeder pages can be immensely powerful in building a flow of traffic to your website. In particular, they attract TARGETED visitors that convert more readily to sales and subscribers.
It’s important to see these pages as part of an overall marketing strategy, with all the elements working together towards attracting and channelling your target [...]
Posted in Blog | Tagged 1, and, doorway, explode, feeder, pages, part, that, traffic, your
